Advertising and Semiotics – Heineken
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Advertising and Semiotics – Heineken

The Worlds Apart Heineken Advertisement by Edelman and Publicis, London, is refreshing in the way it uses social conscious and acts counter hegemonically to promote the sustainable values of tolerance, empathy, creating mutual goals and shared identities. Unlike the comparative Kendal Jenner Pepsi advertisement of the same time, which was unrealistic, and used questionable representations…

Organisational Communication

Organisational Communication

Organisational Communication – Belbin’s Team Roles This article will investigate Belbin’s Team Roles in effect during a group assignment requiring high degree of coordination, and collaboration. The Participants, referred to as A, B, C, and D, had the task of completing a group university assignment. Members were found to assume Belbin’s roles of Resource Investigator,…

Public Communication Portfolio
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Public Communication Portfolio

Some examples of my planned, strategic communications. This portfolio of tactics will give you an idea of some of my skills in ethical public communication. The Task: Develop a series of conceptually integrated tactics in response to a client brief. PDF Download: portfolio-of-public-relations-tactics MEDIA RELEASE Tunstall Square Shopping Centre 18TH September 2018 Australian First Art Installation…

Soft Skills and Virtues

Soft Skills and Virtues

Lets start with virtues Courage As a creative it is important to have the courage to pursue ideas. And then face constructive criticism as to weather changes would strengthen or weaken the defined communication message. Diligence Through diligence perseverance and dedication to professional practices I continue to improve. Compassion I have compassion for all stakeholders…

Youtube Thumbnails & Tags
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Youtube Thumbnails & Tags

This video is all about preparing your thumbnail image using a template. Your thumbnail image is the image that people see and click on in youtube. We will create a template in Canva and also fill out the tags and description.   https://youtu.be/DNvfusAyNyA Image adapted from CC0 by Elisa Riva (social) [clickToTweet tweet=”Now I can create…

Canva for social media image graphics
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Canva for social media image graphics

Today on tips and tricks we introduce Canva as a way to make infographics. I find myself using Canva lot’s these days for those simple quick image work, where we want to present professional looking design but can’t afford to fuss all day about the production of it. Image Adapted from CC0 by Stefan Keller (Fantasy)…